Ducati takes two at Concorso d'Eleganza Villa d'Este in Cernobbio
The creative types at Ducati Design Center won big at at the Concorso d'Eleganza Villa d'Este in Cernobbio, on Lake Como with its concept Café Racer being awarded the prestigious “Motorcycle Design - Concept Bike and New Prototypes” award. The same bike also took the Villa Erba trophy (assigned for the first time this year), which was basically a win by popular vote.
The concept Café Racer is characterised by an all-aluminium look that leaves the original Scrambler mechanics in full view. The LED lights offer a freshly designed look, as do the “bobber” wire wheels, the low-slung exhaust and hand-stitched seat.
Ducati was also competing with another concept bike, inspired by the Scrambler Desert Sled. It took third place in the "Motorcycle Design – Concept Bike and New Prototypes" category with that bike.
The Concorso d’Eleganza Villa d'Este has been held since 1929. It is the world's most exclusive competition celebrating the design and style of vintage cars and motorcycles. In addition to categories for vehicles of yesteryear, the competition has a “Concept Cars and Prototypes” section to present a vision for vehicles of the future.